20 Years of Bold Entrepreneurship

It is not every day that we get to celebrate 20 years in business - a milestone that speaks not just to longevity, but endurance, reinvention, and impact.... and when that story belongs to someone who has turned a personal mission into a brand that empowers others, the occasion becomes even more meaningful.

Our guest for this Excellence in Action forum, moderated by Jerry Blenman, Executive Director of the Caribbean Center for Organizational Excellence, is the dynamic and distinguished Jamaican born Patrice DaCosta Fernandez, an entrepreneur, a mentor, a boutique owner, and an international image management consultant who has dedicated the last two decades of her life to transforming not just how people look, but how they see themselves.

Patrice’s journey and story is one of vision meeting perseverance. From the earliest days of operating in a basement and lugging her product across the Caribbean to building a respected boutique and style consultancy, she has demonstrated what it means to dream, struggle, pivot, and rise. Her work has empowered countless women and men to embrace their true image, speak confidently through their style, and walk boldly in their purpose.

This conversation with Patrice takes us behind the brand and into the lessons, defining moments, reinventions, and wisdom that only 20 years in business can offer. It’s not just a conversation about fashion or image - it’s about courage, identity, legacy, and leadership.

15 July 2025 marked 20 years of determination and success for this Caribbean Entrepreneur and her business Stoosh Styling